Indian-Made Foreign Liquor (IMFL): Comprehensive Insights
Introduction to IMFL
Indian-Made Foreign Liquor (IMFL) refers to all types of hard liquor manufactured in India, excluding indigenous beverages like toddy, fenny, and arrack. It also encompasses spirits imported in bulk and bottled in bonded warehouses in India. Typically, IMFL products contain up to 42.8% alcohol by volume and are available in various bottle sizes, such as quarts (750 ml), pints (375 ml), and nips (180 ml).
IMFL Manufacturing Process
The defining feature of IMFL is its use of neutral spirits distilled from molasses, a sugar industry byproduct. This neutral spirit, initially 96% alcohol by volume, is diluted to 42.8% using demineralized water. It is then blended with flavors, caramel for color, and occasionally Scotch or Irish whiskies. Recently, some brands have turned to traditional distillation methods to enhance quality.
Leading IMFL Distilleries and Wineries in India
Below is an updated overview of the top IMFL distilleries in India and their market shares:
| Company | Established | Market Share (%) |
|---|---|---|
| United Spirits Limited | 1826 | ~40% |
| Radico Khaitan Ltd | 1943 | ~10% |
| Allied Blenders & Distillers | 1988 | ~8% |
| Pernod Ricard India | 1975 | ~12% |
| Tilaknagar Industries Ltd | 1933 | ~5% |
| Mohan Meakin Ltd | 1855 | ~3% |
| Amrut Distilleries | 1948 | ~1% |
| United Breweries Ltd | 1915 | ~7% |
| Globus Spirits Ltd | 1992 | ~2% |
| Som Distilleries & Breweries Ltd | 1993 | ~1% |
| Sula Vineyards Ltd | 2003 | ~1% |
| Associated Alcohols & Breweries Ltd | 1989 | ~1% |
| GM Breweries Ltd | 1981 | ~1% |
Note: The market share percentages are approximate and based on available industry reports and market analyses.
Calculating Market Share
Market share, as seen in the table above, can be calculated as follows:
- Identify the total market sales for the given period.
- Determine the sales figure for the specific company.
- Apply the formula:Market Share (%) = (Company’s Sales / Total Market Sales) × 100
Top 13 Spirits & Beverage Companies in India
1. United Spirits Limited (USL)
India’s largest spirits company by volume, a subsidiary of Diageo. It boasts a diverse portfolio, including iconic brands like Royal Stag, McDowell’s, and Signature, as well as international labels like Johnnie Walker and Smirnoff. USL has a strong presence in both domestic and international markets, focusing on premium and super-premium segments.
2. Radico Khaitan Ltd
A prominent player known for brands like 8 PM Whiskey, Magic Moments Vodka, and Contessa Rum. With a focus on value and premium segments, Radico Khaitan has a strong regional presence, particularly in North India, and is actively expanding its international reach.
3. Allied Blenders & Distillers (ABD)
A major force in the Indian spirits market, recognized for brands like Officer’s Choice, Antiquity, and Lord’s. ABD possesses a robust distribution network and caters to both value and premium segments, holding a significant market share within India.
4. Pernod Ricard India
A subsidiary of the global giant Pernod Ricard, it brings a portfolio of premium brands like Royal Stag, Imperial Blue, and Blender’s Pride to the Indian market. With a focus on premium and super-premium segments, Pernod Ricard India is expanding its presence through innovative offerings and brand extensions.
5. Tilaknagar Industries Ltd
A leading player, particularly in North and West India, known for brands like Mansion House and Old Monk Rum. Tilaknagar focuses on value and popular segments and is recognized for its heritage and legacy within the Indian spirits industry.
6. Mohan Meakin Ltd
One of India’s oldest distilleries, renowned for brands like Old Monk Rum and Solan No. 1. While facing challenges in recent years, Mohan Meakin is undergoing a revival, leveraging its heritage and focus on the rum category.
7. Amrut Distilleries
A renowned Indian distillery celebrated for its single malt whiskies. Highly regarded in the international whisky market, Amrut focuses on premium and super-premium single malts, although it is a smaller player compared to some of the other companies on this list.
8. United Breweries Ltd (UBL)
A major player in the Indian beer market, known for brands like Kingfisher, Heineken, and Tuborg. While beer is its primary focus, UBL also has a presence in the spirits business.
9. Globus Spirits Ltd
A significant player in the Indian spirits market, known for brands like Original Choice and Golconda. With a focus on value and popular segments, Globus Spirits has a strong regional presence, particularly in North India, and is actively expanding its product portfolio and market share.
10. Som Distilleries & Breweries Ltd
A leading player in the Indian spirits market, known for brands like Bagpiper and McDowell’s No. 1. Som Distilleries has a strong regional presence, particularly in East India, and focuses on value and popular segments.
11. Sula Vineyards Ltd
A leading player in the Indian wine industry, known for its range of Indian wines. Sula Vineyards has played a pioneering role in the growth of the Indian wine industry, focusing on premium and super-premium wines.
12. Associated Alcohols & Breweries Ltd
A diversified player in the Indian alcoholic beverages market, with a presence in both spirits and beer segments. Associated Alcohols & Breweries focuses on value and popular segments and has a strong regional presence in certain parts of India.
13. GM Breweries Ltd
A regional player in the Indian beer market, primarily focused on the regional market and known for its local brands.
Disclaimer: This information is for general knowledge and may not be entirely comprehensive. Please refer to official company websites and financial reports for the most up-to-date information.
Sources
- Statista: Alcohol market in India – statistics & facts
- Coherent Market Insights: India Alcohol Market Report
- Infomerics Ratings: Indian Liquor Industry Outlook
- Diageo (United Spirits): www.diageo.com
- Radico Khaitan Official Website: www.radicokhaitan.com
- Mohan Meakin Official Website: www.mohanmeakin.com
- The Economic Times: economictimes.indiatimes.com
- Business Standard: www.business-standard.com
- Livemint: www.livemint.com
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